Рынок мем-токенов: ждите новой волны инноваций и возможностей Translation: Headline: Meme Token Market: Expect a New Wave of Innovations and Opportunities

The market for «funny coins» remains vibrant, despite a decline in interest and falling prices, stated MoonPay’s president, Kit Grossman. He mentioned that the sector will return in a «transformed manner.»

The expert emphasized that the primary innovation of meme tokens lies in the ability to easily and affordably tokenize attention via blockchain technology.

«Previously, only platforms, brands, and influencers profited from interest. Users generated value through likes and trends, often at no cost. Now, this process has become democratic,» Grossman pointed out.

He likened the current pessimism among analysts to early 2000s predictions about the demise of social networks. At that time, the first generation of platforms struggled before new companies emerged, turning these sites into cultural phenomena.

According to CoinGecko, in 2024, meme coins became the most profitable sector and a key narrative among investors.

However, the landscape shifted in the first quarter of 2025, as the market plummeted due to critical feedback regarding the lack of real value in the assets and a series of high-profile scams.

Incidents involving politicians played a significant role in the downturn:

As reported by Nansen, nearly 86% of LIBRA traders bore a total loss of $251 million.

In August, Argentina’s Anti-Corruption Office cleared Milei of ethical violations related to the promotion of a meme token.

It’s worth noting that in October, Binance’s founder Changpeng Zhao announced the launch of the «funny coin» season on the BNB Chain.